.discount Domain Registrationfrom £51.14/yr
Why Choose a .discount Domain?
The .discount extension launched in 2014 as part of ICANN's new gTLD programme and is operated by Identity Digital (formerly Donuts). It does exactly what it says on the tin — signalling savings, deals, and price reductions in a single word. Unlike generic .com promo pages, a .discount domain tells visitors immediately that they're in the right place for cut prices, making it a natural fit for retailers, voucher sites, and clearance operations that want their offer up front.
Ideal for:
- Voucher and coupon code aggregators
- Retailers running clearance or outlet sites
- Wholesale and bulk-buy platforms
- Cashback and loyalty reward services
- Comparison and deal-of-the-day sites
Things to know:
- Unrestricted — anyone, anywhere can register a .discount domain without proof of eligibility.
- Identity Digital reserves a tier of premium names (common retail and category words) at higher renewal prices, so check pricing on the name you want before assuming standard rates.
- Standard registration terms run from 1 to 10 years, and the TLD supports DNSSEC.
Creative .discount Domain Ideas
- Winter.discount — seasonal clearance landing page for a fashion retailer
- Student.discount — verified student deals platform
- Daily.discount — one-deal-a-day flash sale site
- Trade.discount — B2B portal for trade-only pricing
- Outlet.discount — permanent outlet store for end-of-line stock
- Members.discount — gated loyalty programme for repeat customers
Frequently asked questions about .discount
Anyone. The .discount TLD is unrestricted, so individuals and businesses worldwide can register without needing to prove they're a retailer or run a deals site. There are no geographic, trade, or industry requirements — if the name you want is available and not on the premium list, you can register it.
You can register a .discount domain for any term between 1 and 10 years. Registering for multiple years up front locks in the name and protects you from accidentally losing it at renewal — a sensible move if you're building a campaign site you intend to use long-term.
Yes. If you already own a .discount registered elsewhere, you can transfer it across. You'll need to unlock the domain at your current registrar, request the authorisation (EPP) code, and start the transfer at our end. The transfer adds a year to the registration and your existing expiry date is preserved.
Yes. The registry classifies a portion of high-demand generic terms as premium names, which carry elevated registration and renewal fees. Our domain search will show the exact price for any name you check, so you'll see immediately whether a name is standard or premium before committing.
After expiry the domain enters a renewal grace period of around 30 days where you can still renew at the standard price. After that it goes into a redemption phase with a higher restoration fee, and finally drops back to the public pool. To avoid surprises, enable auto-renewal or register for a longer term.